10 facts about Americans and alcohol as Dry January begins

Other sources indicate that more “lesser-known” European lagers like Belgian lagers, Czech lagers, and German smoked lagers will become prevalent. In an article published by WGSN, we should begin to see Chinese baijiu, a white maverick house sober living spirit, “and the world’s most-consumed spirit, outselling whisky, vodka, gin, rum, and tequila combined,” become more prevalent. Aside from age range, who was more likely to select beer as their beverage of choice?

Alcoholic Beverage Consumption and Purchasing Trends 2024

The map shows heavy drinkers – those who had an episode of heavy drinking in the previous 30 days – as a share of total drinkers (i.e., those who have drunk less than one alcoholic drink in the last 12 months are excluded). Readers familiar with survey reports and other scientific literature are accustomed to the presentation of significance tests, or confidence intervals, on any data comparisons or trends. However, because data presented in this report are based on total actual sales and/or shipments, AEDS does not provide measures of statistical significance.

To make this average more understandable, we can express it in bottles of wine. Wine contains around 12% pure alcohol per volume1 fetal alcohol syndrome face celebrities so that one liter of wine contains 0.12 liters of pure alcohol. So, a value of 6 liters of pure alcohol per person per year is equivalent to 50 liters of wine.

Alcohol consumption is a known risk factor for a number of health conditions, and potential mortality cases. Alcohol consumption has a causal impact on more than 200 health conditions (diseases and injuries). Explore statistics on alcohol-related deaths and emergency visits in the United States. Discover the impact alcohol has on children living with a parent or caregiver with alcohol use disorder. Total per capita consumption of gallons of ethanol by State, United States, 2021. Percentage change calculations in this report are based on the numbers presented in the tables, which are rounded to two decimal places.

Dry January

Meanwhile, consumption of distilled spirits dropped slightly, from 3.0 to 2.8 gallons. Looked at another way, 17.4% of all alcohol consumed by Americans in 2021 came from wine, up from 12.0% in 1971. The share coming from beer fell from 44.6% to 42.3% during the same period, while the share coming from spirits fell from 43.5% to 40.3%.

1. Per capita ethanol consumption from spirits by region, United States, 1977–2021.
2. At the country level, as shown in the chart, this ranges from around 0.5 to 5 percent of the population.
3. Other formats that decreased in growth during this period included 500 mL, 1 L, and larger containers.
4. The net positive change for Cabernet Sauvignon and Red Blends was 26% and 33%, respectively, for men and 10% and 40% for women.
5. Learn how many people ages 12 to 20 engage in underage alcohol misuse in the United States and the impact it has.

The disease burden from alcohol use disorders

Gen Zs reasons for not buying included “alcohol’s impact on their mood, level of alertness, and even image on social media.” Other common answers include that they do not like drinking (16%); it is unhealthy (14%); they are afraid of the consequences (13%); and they had a bad past experience with alcohol (13%). Other trends include using alternative barrels, such as cherry wood and acacia, to age whiskey and cask crossbreeding, which is the process of “blending whiskey from different cask types…such as bourbon barrels with…sherry or wine casks.” Brad Nichols, Flavorman’s director of Business Development, indicated that “coffee will also continue to expand flavorings and follow-suit of its symbiotic pollinating friends, via botanical and herbal roots.” For wine, a greater percentage of those who were female (44%), college graduates (39%), and those with an annual household income of $100,000 or more (35%) selected the beverage compared to their counterparts. The “seltzer boom brought variety and flavor to customers,” which encourages them to be more willing to try new flavors in other beverage categories.

When asked about marijuana consumption, 52% of participants aged 18-to-34-years responded that marijuana was “not too harmful/not at all harmful.” N.C. Solutions reported in January 2024 that, on average, consumers were “having three drinks per week, down from four per week in 2023.”  Gallup also reported that alcoholic beverage drinkers consumed “on average…four drinks in the past week,” in July 2023. This surveillance report on apparent per capita alcohol consumption in the United States is the 37th in a series of reports that examine alcohol consumption trends on a national, State, and regional basis.

Alcohol is responsible for many premature deaths each year

Data indicate that consumers who can alcohol affect the gallbladder purchase non-alcoholic products are also purchasing beverages with alcohol, and the percentage is increasing. In 2022, “82% of non-alcoholic drink buyers are also still purchasing drinks that contain alcohol.”  In 2023, 94% “of those who are buying non-alcoholic products continue to buy…products with alcohol.” The No and low-alcoholic beverage categories continue to grow in terms of sales and consumer interest. Though growth has slowed “after a peak in 2020 to 2021…the category is poised for robust gains in the coming years, spearheaded by no-alcohol and persistently strong recruitment levels.” The CAGR for no and low-alcoholic beverages from 2019 to 2023 was 25%.

Pertaining to price, those priced at $15 and above experienced positive growth in sales compared to 2020, with the greatest growth for wines at the $25 and high price tier. Census Bureau’s monthly retail sales survey, December sales at such retailers were 37% above the average for the other 11 months of the year. Conversely, January and February are typically the slowest months for those sellers.